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The
American Soybean Association is "your advocate" in Washington,
and is powered by the grassroots support of 22,000 members and
25 state
affiliates. |
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Headlines
For Thursday, April 30, 2009 |
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Steiner
Represents ASA At NAFB Washington Watch There's Always Time
For ASA Members To Save Money On Cabela's Merchandise WSF
Participates In Gates Foundation Program Development
Meeting |
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WASHINGTON
UPDATE |
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ASA
Organizes Commodity Roundtable On Climate Change And Animal
Welfare ASA Participates In Climate Change Meeting At White
House CEQ ASA Reiterates Support For CFTC To
Congress ASA Executive Committee Member Wellman Named To
CFTC Subcommittee ASA Board Member Layton Speaks At Farm
Foundation Research Forum House Committee Holds Climate
Hearings, But Mark-Up Delayed EPA Accepting Comments On
Petition To Raise Ethanol Blend
Cap |
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INTERNATIONAL
MARKETING |
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USSEC
Protects Interests Of U.S. Soybean Producers At Summit Of The
Americas ASA-IM And Mexican Hospitality Industry Team Up To
Improve Food And Profits Traditional Indian Foods Benefit
With The Inclusion Of US. Soy Booming U.S. Soybean Meal
Market In Philippines Expands With
Cassava |
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CHECKOFF
NEWS |
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Soybean
Checkoff Efforts Improve Agriculture Image Survey Reveals
Consumer Support for
Soyfoods |
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This
week on the Soy Radio Newsline listen
to comments from
ASA Vice President Ray
Gaesser, who recently met with Senator Chuck Grassley to advance
ASA's biodiesel agenda and share concerns about a court ruling
on the Clean Water Act that could negatively impact soybean
farmers. This report may
be heard on SoyGrowers.com. |
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AT-A- GLANCE |
CBOT
Futures 04/29/09 |
FAS
Worldwide Weekly Sales Report as of
04/23/09 (1000 Metric
Tons | Million Bushels or
Pounds) |
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Settle |
Net
Change |
This
Week |
Year
Ago |
%
Change |
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SoyBeans |
(09May)
1034.0 |
+444 |
27,206.2 |
9995 |
24,634.7 |
9051 |
+104 |
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SoyMeal |
(09May)
330.1 |
+182 |
4,279.1 |
9,414 |
4,490.0 |
9,878 |
-4.7 |
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SoyOil |
(09May)
35.43 |
+0.53 |
3618 |
796 |
7977 |
1,755 |
-546 |
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Steiner
Represents ASA At NAFB Washington Watch
American Soybean Association (ASA) Vice President Joe Steiner was in
Washington, D.C. this week to participate in the annual
Washington Watch event hosted by the National Association of
Farm Broadcasting (NAFB). The NAFB dinner event on Monday
night was sponsored by ASA, which afforded Steiner a seat at
the head table and the opportunity to address the group to
thank them for the work they do to communicate news about ASA
to their listener audiences. ASA Communications Director
Bob Callanan also
participated in Washington Watch events and assisted the ASA
leader by setting up one-on-one interviews with farm
broadcasters during the Issues Forum. Steiner talked about his
meeting earlier in the day with a China Trade Delegation,
about the importance of the U.S. honoring it's obligations
under the North American Free Trade Agreement and other issue
of importance to all soybean producers. On Monday morning,
Callanan also met with ASA communications contractor Paul Weller during the ASA
Quarterly Policy Communications Staff meeting held at the
offices of Gordley Associates. ASA Washington representatives
John Gordley, Tonya Kemp and Beverly Paul also participated in
portions of the staff meeting to discuss plans for keeping ASA
leaders, members and state affiliates well informed about
ASA's policy initiatives.
There's
Always Time For ASA Members To Save Money On Cabela's
Merchandise As
American Soybean Association (ASA) members are busy in the
fields this spring, ASA reminds them that it is quick and easy
to save 10 percent when purchasing Cabela's gift cards through
ASA. The gift cards can then be redeemed at full value to
purchase the Cabela's merchandise for use around the member's
farm and home. Cabela's gift cards are also handy as presents
for family, friends and farm staff. To receive the 10 percent
discount, ASA members must purchase Cabela's gift cards
through the ASA web site at www.SoyGrowers.com.
To purchase the gift cards, ASA members must have their
membership ID number, found on their ASA membership card or on
the address panel of the ASA Today newsletter.
The gift cards can be purchased in virtually any dollar amount
and used to purchase merchandise from the Cabela's web site,
catalogs or stores. "This special program with Cabela's is
just one of the benefits of ASA membership that bring you
value," said ASA Director of Marketing and Planning Jill Wagenblast. "There's no
limit on how many Cabela's gift cards a member can purchase
throughout the year, so the savings can really add up on
merchandise from truck bed protectors to outdoor clothing to
towing and hitching products and much more."
WSF
Participates In Gates Foundation Program Development
Meeting Director of the
American Soybean Association's World Soy Foundation (WSF)
Jim Hershey was
invited to Lusaka, Zambia this week to participate in a
strategic planning session with the Bill and Melinda Gates
Foundation. The Gates Foundation is developing an initiative
to help small-scale farmers (2- to 5-acre farms) increase
their incomes. The two countries Gates is targeting are
Mozambique and Zambia, two of the poorest countries in the
world. One of the crops the Gates Foundation is considering is
soybeans, primarily to feed the local poultry industries.
Hershey was invited to offer input on value-added systems for
post-harvest soybean and soyfood processing, especially
through extrusion technology. Africa is chronically short of
protein; South Africa imports over half-a-million tons of
soybean meal every
year. |
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ASA
Organizes Commodity Roundtable On Climate Change And Animal
Welfare American Soybean
Association (ASA) First Vice President Rob Joslin was in Washington,
D.C. this week to chair a meeting of the Commodity Roundtable
on key issues affecting production agriculture. ASA Chief
Executive Officer Steve Censky also participated
in the Roundtable, which included producer leaders and top
staff officials from 19 major row crop, livestock and general
farm organizations. ASA organized the meeting and developed
the agenda, which included discussion on the outlook for
climate change legislation and efforts by the Humane Society
of the United States (HSUS) to force states to adopt
restrictive policies on farm animal confinement. Speakers on
climate change included Bill Hohenstein, Office
of the Chief Economist at the U.S. Department of Agriculture,
Anne Simmons of the House
Agriculture Committee staff and representatives of John Deere,
The Fertilizer Institute and the American Farmland Trust.
Steve Kopperud with the Farm
Animal Welfare Coalition addressed how state livestock
organizations are responding to the HSUS campaign and the need
for groups that produce feedstocks to support them. The
climate change discussion identified the various proposals
currently under consideration by Congress and the
Administration, and the prospects that agriculture may be
included in a cap-and-trade system with carbon offset credits.
Participants agreed that, whether they support or oppose
climate change legislation, the likelihood that Congress will
move a bill this year or in 2010 makes it imperative for
production agriculture to engage the process in order to
minimize the costs and maximize the opportunities.
ASA
Participates In Climate Change Meeting At White House
CEQ American Soybean
Association (ASA) Washington, D.C. staff participated in a
meeting on climate change policy issues at the White House
Council on Environmental Quality (CEQ) on April 30. The CEQ
called the meeting of representatives of interested
agriculture organizations to brief its staff on the
agriculture community's goals for cap-and-trade legislation
and the potential carbon markets that may emerge in the
future. ASA has joined other agricultural groups in
identifying some key principles for any greenhouse gas
cap-and-trade legislation or regulatory framework. These
principles, and the concern for the costs that could be
imposed on agriculture, were stressed to CEQ. View the key principles identified
by ASA.
ASA
Reiterates Support For CFTC To Congress
The American
Soybean Association (ASA), along with a coalition of 30
organizations representing production agriculture and its
processing and marketing infrastructure, has written to
Congressional leaders to support the independence of the
Commodity Futures Trading Commission (CFTC) and ask that the
CFTC not be swept up in efforts to resolve problems with the
commercial banking or securities regulatory structure. Letters
were sent to the House and Senate Agriculture Committees,
which hold jurisdiction over the CFTC, and the Senate Banking
and House Financial Services Committees, which hold
jurisdiction over banks and the securities industry. "The
governing philosophy of the CFTC has allowed it to maintain a
strong track record of oversight and enforcement, despite the
breakdown in systems and procedures that we have witnessed in
other regulators, including the Securities and Exchange
Commission," the letter states. "To combine an effectively
functioning agency like the CFTC with other financial
regulators, especially without first resolving serious
problems in the other agencies, would invariably weaken
CFTC."
ASA
Executive Committee Member Wellman Named To CFTC
Subcommittee American Soybean
Association (ASA) Executive Committee member Steve Wellman has been selected
for the Subcommittee on Convergence in Agricultural Commodity
Markets, a new Subcommittee of the Commodity Futures Trading
Commission (CFTC) Agricultural Advisory Committee. The
Subcommittee will identify the causes of poor cash-futures
convergence in select agricultural commodity markets and
advise on actions to remedy the situation. The Subcommittee
will be chaired by the CFTC's Chief Economist and will conduct
at least three sessions, which will be open to the public. The
Subcommittee selected a total of 18 members. Wellman serves as
Chairman of ASA's Markets Performance Working Group. View the full list of Subcommittee
members.
ASA
Board Member Layton Speaks At Farm Foundation Research
Forum American Soybean
Association Board member Joe Layton spoke at the
National Press Club March 28, about agricultural research
issues. The well-attended forum on "Agricultural Research and
Productivity for the Future" was sponsored by the Farm
Foundation and the National Agricultural Research, Extension,
Education & Economics (NAREEE) Advisory Board. Layton
spoke in his role as President of the National Coalition for
Food and Agricultural Research (C-FAR). Layton spoke on the
topic of "Working Together at the National Level." Other
speakers on his panel were Farm Bureau President Bob Stallman and Ian Maw from the Association
of Public and Land Grant Universities. The forum was
particularly timely as on March 27, President Barack Obama pledged to raise
total U.S. spending on research and development by government
and industry to three percent of the gross domestic product.
In addition to his role as C-FAR President, Layton also
represents ASA on the NAREEE
Board.
House
Committee Holds Climate Hearings, But Mark-Up
Delayed Last week the
House Energy and Commerce Committee held four days of hearings
on the Waxman-Markey proposed climate change legislation. The
American Clean Energy and Security Act of 2009 is a
comprehensive energy bill that would establish a cap-and-trade
program to address greenhouse gas emissions, a Renewable
Electricity Standard and proposes a low carbon fuel standard
that would be implemented when the current Renewable Fuel
Standard is scheduled to end in 2022. The legislation does not
specifically address potential agricultural offset credits
through carbon sequestration. Negotiations on the provisions
of the bill are ongoing, and the previous plan to begin the
mark-up this week was delayed while committee leaders and
supporters of the bill attempt to address concerns and garner
the votes needed to report the bill out of committee.
EPA
Accepting Comments On Petition To Raise Ethanol Blend
Cap The
Environmental Protection Agency (EPA) has invited comments on
a petition filed by the ethanol industry to raise the
regulatory cap on blending ethanol in gasoline from the
current level of 10 percent to up to 15 percent. Comments are
due by May 21, 2009. Parties interested in submitting comments
on the petition should identify their comments according to
"Docket ID No. EPA-HQ-OAR-2009-0211" and may submit them by
one of the following methods: Go to www.regulations.gov
and follow the online instructions; email a-and-r-docket@epa.gov;
fax comments to (202) 566-1741; mail comments to Air and
Radiation Docket, Docket ID No. EPA-HQ-OAR-2009-0211,
Environmental Protection Agency, Mailcode: 6102T, 1200
Pennsylvania Avenue, NW., Washington, D.C. 20460 Include a
total of two copies in the mailing. Access the EPA's April 21,
2009, Federal Register Notice at
www.gpoaccess.gov/fr/index.html. |
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USSEC
Protects Interests Of U.S. Soybean Producers At Summit Of The
Americas Founded in 2004,
The Summit of the Americas provides a forum for the 34
democratically elected heads of state from the Western
Hemisphere to gather and discuss regional issues and concerns.
In 2005, leaders chose to supplements this conference with a
two-day Private Sector Forum preceding the Summit. The Forum
gives private sector leaders a chance to discuss current
issues and to forward suggestions resulting from these
discussions to the heads of state during the Summit. Last week
U.S. Soybean Export Council Senior Manager of Global Issues
and Alliances Blair Fortner
and United Soybean Board Vice Chairman Phil Bradshaw attended
the Private Sector Forum representing soybean producers'
business interests and forwarding their positions on
sustainability. This role was especially vital this year as
much of the Summit focused on the idea of sustainability.
Bradshaw spoke on the importance of agriculture, the
advantages of biotech crops and on the important role that the
Western Hemisphere plays in feeding the world. Listeners
interrupted his short speech twice with thunderous applause.
Bradshaw went on to attend the Summit of the Americas where he
met with various heads of state directly including U.S.
Secretary of State Hillary
Clinton. Speaking of his experience, Bradshaw
explained that "it is important for U.S. producers to be
engaged in multilateral processes. Agriculture is not only one
of the United States' competitive advantages but one of our
entire hemispheres"
ASA-IM
And Mexican Hospitality Industry Team Up To Improve Food And
Profits American Soybean
Association International Marketing Latin America's Nayeli Vilanova and
Felipe Tello
helped a chef
from The Image-Gourmet Company in Playa del Carmen
promote Ovolight, a new soy flour-based egg substitute.
Ovolight offers chefs from large hotels in Cancun and Riviera
Maya a soy-based alternative to eggs. Chefs can use Ovolight
when baking cakes, breads and other desserts, which reduces
costs, waste and food contamination. The 110 hotels between
Cancun and Riviera Maya use millions of eggs per month and an
estimated 70 percent of these hotels are interested in using
Ovolight. If Ovolight sales grow as expected, full fat soy
flour sales to this region will rise by over 35 metric tons
monthly. Vilanova and Tello also trained the chefs of the
Valentin's Maya Resort Hotel in the use of texturized soy
protein to extend the meat preparation and reduce production
costs.
Traditional
Indian Foods Benefit With The Inclusion Of U.S.
Soy American Soybean
Association International Marketing (ASA-IM) and MicroSoy Inc.
(MSI) conducted a series of demonstrations in India to
introduce uses for U.S. soy in traditional Indian foods. These
demonstrations showed how to make healthier food products
while creating local economic benefits through the use of
imported U.S. soy protein products. Safir Moizuddin, the
Research and Development Manager for MSI, conducted
demonstrations at traditional food products manufacturing
companies on the utilization of soy flakes in soy food
products. Specifically, Moizuddin held demonstrations at the
first- and second-largest traditional food companies in India.
During these activities, Moizuddin stressed both the economic
and health benefits of manufacturing popular traditional foods
utilizing soy flakes. ASA-IM also coordinated workshops with
45 existing soymilk and tofu manufacturers in New Delhi and
Hyderabad. MSI and ASA-IM consultants demonstrated how to
process soymilk and tofu using soy flakes. During these
workshops, Moizuddin demonstrated a 33 percent increase in
tofu yield and significant improvement in quality when U.S.
soy flakes are used. This increase in yield alone covers the
cost of the U.S. soy flakes. ASA-IM consultants are in ongoing
discussions with the leading traditional food products
manufacturers to introduce U.S. soy protein products into
their commercial products. These activities may create a new
market for U.S. soy protein products in this growing
economy.
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Booming
U.S. Soybean Meal Market In Philippines Expands With
Cassava American
Soybean Association International Marketing (ASA-IM)
Southeast Asia expects that U.S. soybean meal usage will
increase in the Philippines. Through ASA-IM technical
programs promoting the use of full fat soybean meal
(FFSBM) and cassava in feed production, more feed
millers have seen the economic and production benefits
of using U.S. soy and have accordingly adopted ASA-IM
recommended technologies. Cassava, a woody shrub that is
extensively cultivated in tropical and subtropical
regions for its edible root. Cassava roots are very rich
in starch, however they are poor in protein and other
key nutrients. One of the largest local traders in the
Philippines, Global Agro Million Corp, invited ASA-IM
Southeast Asia Technical Manager Basilisa Reas to
the opening of its new feedmill and cassava processing
plant. This company imports major feed ingredients such
as corn, cassava, soybean meal and wheat. Its sister
company, Besthope Feedmill, also completed a
state-of-the-art feedmill with a capacity of 20 metric
tons per hour in Mindanao in the southern Philippines.
Besthope Feedmill produces broiler feed for many of the
major farms located in this region and other nearby
markets. As the largest trader of raw materials in
Mindanao, the procession plant produces cassava meal
which will |
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consequently
increase soybean meal inclusion in swine feed production
from 15 to 25 percent. The owner, Yvonne Que, noted
that she "appreciates the technical support promoting
the use of FFSBM with cassava in swine diets." Que
participated in ASA-IM's FFSBM-Cassava Short Course in
2006 in Thailand.
Unprocessed
cassava root. The root is processed to use with full fat
soybean meal in poultry products.
(ASA-IM
photo)
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Checkoff
News
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Information
contained in the Checkoff News section of ASA Leader
Letter is provided by the United Soybean Board and the
soybean checkoff.
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Soybean
Checkoff Efforts Improve Agriculture
Image To
maintain and increase demand for U.S. soybeans, the
soybean checkoff helps U.S. poultry and livestock
producers increase consumer trust and confidence in the
contemporary U.S. food system. The animal agriculture
industry represents the U.S. soybean industry's number
one customer, consuming 98 percent of the domestically
utilized meal. Working with the Center for Food
Integrity (CFI), the checkoff sponsors two programs that
help farmers effectively communicate the merits of
modern poultry and livestock production. For the second
year, the checkoff supports Operation Hometown Outreach,
a program designed to upgrade the livestock industry's
image by developing participants' presentation and
media-outreach skills. Participants attend one-day
training sessions that emphasize the important
relationship between livestock producers and grain
producers. The program educates participants about
issues impacting agriculture and provides participants
with knowledge and tools to address these issues through
an ethical and scientific approach. After training, the
Operation Hometown Outreach staff helps participants
coordinate local speaking engagements to communicate
these important messages. The checkoff also supports the
CFI's SHARE: Connecting Through Values ™ training
program. Similar to Operation Hometown Outreach, SHARE
works to help farmers communicate positive agricultural
messages. Designed for animal agriculture producers and
professionals that want to improve the quality of their
communications with people who don't understand and/or
agree with contemporary animal agriculture, SHARE
focuses on developing direct conversation skills. The
training program enables participants to identify shared
values and find common ground where both sides can
engage in positive, constructive dialogue. Several SHARE
training sessions have already been conducted across the
country this year. To learn more about the checkoff's
programs to support animal agriculture visit, http://www.unitedsoybean.org/programs/animal_ag.aspx.
Survey
Reveals Consumer Support for
Soyfoods Consumers
and farmers alike benefit from soybean checkoff
investments in soyfood promotions. Checkoff-funded
soyfood promotions educate consumers about the health
benefits of soyfoods and create potential opportunities
to increase demand for U.S. soybeans. The soybean
checkoff recently funded the 2009 Consumer Attitudes
about Nutrition Survey to evaluate consumer attitudes
and perceptions of soy health and nutrition. According
to the survey, Americans overwhelmingly say they are
trying to choose foods that maximize nutrition and
health. The study reveals positive information for
soybean farmers regarding consumers' perceptions of soy
such as: •
84 percent of consumers rate soy products as
healthy •
The majority of Americans believe soy-based foods can
play a role in
reducing
obesity •
Consumers depend on soybean oil as one of their two most
frequent
cooking
oils and three most "very healthy"
oils •
Approximately one-third of U.S. consumers seek out
products containing
soy The
checkoff utilizes this research to guide its soyfood
promotions. Understanding consumer perceptions of
health, nutrition and soyfoods enables checkoff
farmer-leaders to optimize soybean checkoff investments
in soyfoods. Now in its 16th year, the survey takes an
in-depth look
at: •
Nutritional attitudes and their effects on purchasing
decisions
• Nutritional habits and obesity
concerns •
Consumer awareness of health benefits regarding soy
products •
Attitudes about different types of fats and
oils •
Restaurant and home consumption of
soy The
survey, conducted by an independent research firm in
January, 2009, includes 1,009 random surveys, providing
a sample that is consistent with the total U.S.
population. The study's margin of error is +/- 1.93 –
3.1 percent, with a confidence interval of 95 percent.
To learn more about the soybean checkoff's soy foods
efforts, visit http://www.unitedsoybean.org/programs/soyfoods.aspx. |
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ASA,
12125 Woodcrest Executive Dr., Ste. 100, St. Louis,
MO
63141-5009
Phone:
800/688-7692
President
Johnny Dodson 731/286-2268
- First Vice President Rob Joslin
937/492-8440 |
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